Build a Better Customer

Published in

Day Zero

Congratulations on investing in yourself and your business! Build a Better Customer isn't just about attracting clients - but "perfect fit" clients. These are people that are an exact fit for the way you want to do business.

Our goal during the next 30 days is to help you clear your path of 'frustomers' and help you grow a happier, more vibrant business, that you enjoy working - with fewer frustomers and more perfect fit customers.

You can download the 30 day guide and print it out (it's a pdf), or you can just follow along online. The choice is yours!

Step one:

The very first thing you need to do is start asking yourself this question on a daily basis:

"I am building a better customer. My perfect fit customer is looking for me right now. What can I do today to help them find me faster, help them find me faster, help them find me faster?"

Then document any impressions you get. You might hear specific action items, you might "see" images in your mind. This questioning exercise helps you connect with your inner voice (I call it the God-voice). It gives you items you can begin working on right away. It sounds redundant for a reason. You're engaging your mind to focus more clearly on the actions you need to take. It's like focusing light from a flashlight to the point of a laser.

The beauty of this exercise is that your own mind will prompt you with "things to do" that are solid next steps in building your perfect-fit customers.

Regardless of what's going on in your life, I encourage you to ask yourself this question every single day. Jack Canfield (co-author of Chicken Soup for the Soul) tells a story about NASA astronauts that were forced to wear goggles that turned their field of vision upside down. Scientists wanted to see how the astronauts would respond to being disoriented.

Scientists soon discovered that in 25-30 days, the brains of the astronauts would automatically correct the image and turn it right side up again. So they asked the astronauts to take the goggles off on day 15 and put them back on on day 16. It took an additional 25-30 days for their brains to correct their vision again.

The brain needs consistency in order to start thinking differently. If you do nothing else for the next 30 days, ask yourself this one question every day so your brain can get "wired" to start thinking differently and helping you to not only build a better customer, but a better business as well.

Step Two:

Make sure to listen to Audio #1. You can download this audio by right clicking on this link and choosing "Save as" to put it right on you computer and listen from home at any time. You could also burn it to a CD and take it with you!

If you're looking for focused, customized assistance, including specific coaching steps for you to take, shoot an email to dayzero@homepartysolution.com for information on our coaching program.